Axfoundation is an independent, non-profit activities are working concretely and practically for a more environmentally and socially sustainable society. We believe in business as a force for change and on broad partnerships with relevant stakeholders. Our connection to a large international group of companies and our close proximity to an entrepreneurial family that has worked for generations, gives us both the reality and long-term nature.Axfoundation working with a broad view of sustainability, which also includes the integration and diversity, and sustainability for children and young people. The purpose of Axfoundations project is to create real change. Because the problems we are grappling with is often much larger than ourselves, it means that we often collaborate within and between whole industries.  For more information:



The assignment was to interview five speakers from an event that Axfoundation held 2017 at Fotografiska museet. 

Look at the interviews to understand more about environmental sustainability, Immigration, the war against Swedens bad reputation and and how the we form our future. 

Paul Rapacioli

is the founder and CEO of The Local, a news brand dedicated to deepening people’s understanding of life in Europe. Having published 40,000 articles about Sweden for 75 million readers worldwide, Paul is currently writing a book about how Sweden’s positive reputation faces unprecedented challenges in a post-truth media environment.

The Battle for Sweden’s Reputation
The world’s view of sweden has been positive and powerful for decades. But in a new ‘post-truth’ environment, a negative story of collapse and crisis is beginning to infect mainstream media channels. Why? And what can we do about it?


Morten Kjærum

is the Director of the Raoul Wallenberg Institute of Human Rights
and Humanitarian Law (RWI) in Sweden since April 2015. Before joining RWI, Morten was the first director of the EU Agency for Fundamental Rights (FRA) in Vienna. He has also held the positions as Executive Director at the Danish Institute for Human Rights. Currently, Morten also serves as Chair of The Board of the European Council on Refugees and Exiles (ECRE). In August 2017, he was appointed by the UN Secretary General as member of the Board of Trustees of the UN Voluntary Fund on Technical Cooperation on Human Rights. When not working, Morten enjoys spending time with his grandchildren and reading a good book.

Fear, tolerance and mobility – an interrelated trio or odd bed fellows?
The reception of refugees in Europe could have been done better. How can popular support be created unpinning policies build on humanitarian principles and solidarity?


Angela Oguntala

is strategic foresight and design in a research, advisory and consulting capacity. She has led innovation projects and advised organizations in various spaces from healthcare to urbanism and wealth management. Currently, she is the Director at Greyspace - a strategic futures consultancy. In 2014, Angela was named a ‘Future Innovator’ by The United Nations ICT Agency & Ars Electronica.

Fast time
Understanding the processes behind today’s fast information
can help us better make sense of the current events in our world and shift
direction towards new possibilities.


David R. Montgomery

is a MacArthur Fellow and professor of geomorphology at the University of Washington. He is an internationally recognized geologist who studies landscape evolution and the effects of geological processes on ecological systems and human societies. David has authored more than 200 scientific papers and five popular-science books, and has been featured in documentary films and on a variety of TV and radio programs. The title of his latest book is Growing a Revolution – Bringing our soil back to life. When not writing or doing geology, David plays in the band Big Dirt.

Growing a revolution: Bringing Our Soil Back to Life
Growing a revolution cuts through debates about conventional and organic farming, showing how a soil health revolution could bring farmland soil back to life. Combining ancient wisdom with modern science, montgomery offers a vision where agriculture becomes the solution to environmental problems, helping feed us all and cool the planet.


Anna Westerbergh

Intresserar sig för framtidens grödor och ett uthålligt jordbruk och förädlar vete och korn till att bli fleråriga. Odling av fleråriga sädesslag kan bidra till att minska jordbrukets miljö- och klimatpåverkan. är docent i genetik och växtförädling och arbetar vid Institutionen för växtbiologi på Sveriges lantbruksuniversitet (SLU) i Uppsala. 

Nytt vete och korn: perennt istället för plöjt
Framtidens spannmål och växtförädling. Anna kommer att berätta  om sin forskning och sitt 4-årigt projekt för att ta fram helt nya grödor och  man är nu på sluttampen: identifiera skillnader i agronomiska egenskaper mellan perent respektive ettårigt vete i jordar med olika näringsstatus; identifiera skillnader i övervintringsförmåga mellan olika linjer av perent vete i norra, mellersta och södra Sverige; utveckla perent korn-material för jämförelse med ettårigt korn; fördjupa kunskapen om den genetiska bakgrunden av perenna egenskaper för framtida förädling av perenna sorter; utbyta kunskap med lantbrukare och forskare under projektets gång.